Uncharted Marketing

Karin Knox, Founder & gtm Consultant

I was supposed to be a lawyer, but realized I lacked the stamina to sit all day. So I started working with policymakers and activists in places like Ukraine, Iraq, and Africa. It's where I learned that we could be 10x more impactful with technology.

This led me to Palantir, where I was an early operator. There, I led teams deploying enterprise solutions—then built the company’s first product marketing team to drive growth and tell stories. I launched Palantir’s first AI offerings and drove 30% YoY growth pre-IPO. Later, as the first CMO at an AI startup, I helped scale from Series B to E by aligning teams around positioning, value, and story.

Now I run Uncharted, where I help founders of frontier tech get to market faster—with clear positioning, sharp narratives, and storytelling that connects and drives revenue.

Let's chat

How I can help

In focused sprints, I align your team around the strongest positioning and sales pitch, creating a clear, consistent narrative you can take to market.

I dive deep into your product to understand what sets you apart, and work as an extension of your team -- agile, responsive and autonomous. Customers say they value my strategic lens and hands-on execution.

I am also a sounding board for founders, and coach leaders in storytelling techniques that build trust with customers, teams, and investors.

Find out more

Customers say this about me

"Karin's superpower is simplifying complex AI solutions into compelling narratives that elevated our visibility and reputation with buyers, hires and investors alike."

John Bohannon

VP Data Science at Primer AI

"Karin was key when we established Hence, helping us craft our positioning and strategic narrative for early customers and investors. Her quick insights, hands-on approach, and ability to iterate with us were invaluable. As a fellow Palantir alum, her experience was a natural fit for the challenges we faced."

Steve Heitkamp

Co-Founder Hence Technologies

"Karin blends sharp marketing strategy, deep product expertise, and genuine customer empathy, making her the perfect partner for crafting narratives that truly connect."

David Romley

President DTR Communications and former Pentagon spokesperson

"Karin just got what we were struggling with right away and had super helpful insights. She has a knack for turning messy questions into stories that actually make sense."

Davlet Dzhakishev

Co-Founder and CEO of Cloudgeni

"Karin brought a fresh voice to our GTM thinking—grounded not in generic customer tactics, but in starting from the founder’s conviction. That shift in perspective really clicked for us."

Nathan Jessurun

Co-founder & CEO of TerraVerum

I help teams building frontier tech Get to market faster

I help teams building frontier tech Get to market faster

for products or markets no one understands... YET

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Karin Knox, Founder & gtm Consultant

How I can help

Customers say this about me

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